They are generally HSE, security, risk professionals, in-house legal counsel, or PR professionals mid 30s-60s who are responsible for running crisis management for their business. The reason they need these services are for the following reasons:
- Compliance – they need to comply with client obligations or regulatory obligations for risk programs, BCPs or Crisis Plans
- They have a live incident and need support
- They’ve had an incident – and want to engage services or support post event
- They are interested in their own professional development or just want some basic advice or information to assist them.
These clients often see themselves as a part of the solution but dont have the depth of knowledge, specific experience or the capacity to manage the planning and training completely by themselves.
Regulatory controlled or Public businesses also require independent third parties to manage this as a part of their compliance regime.
They want the minimum effort for the best value outcome.